- Designing our site in html or similar format minimizes the use of java script and flash. The more difficult we make our code, the more difficult it becomes for the search engine spiders to read our content and prescribe the appropriate Google PR to our web page.
- Make sure that our Meta tags are coded properly and include the Robots.txt tag. Many individuals forget the importance of Meta tags. Although Meta tags themselves won't change anything, they do create the display text users will see when our site appears in search results. If our Meta tags are search engine optimized and convincing, we increase the changes of improving click-throughs.
- The proper tagging in our page. H1, H2, and H3 tags make a nice touch call attention to our content and promote our keywords and keyword phrases. We should use each tag at least once, should not force as we want our text to flow and appear normal.
Also we should – - Including a sitemap (xml/html) on our site makes it easy for search engines to access all of our website pages and index our site accordingly. Our sitemap should be in xml also as, search engine spiders use this version to crawl websites. Additionally, key search engine submission resources like Google's Webmasters Tools require xml site map versions.
- Include a reference page, as it is essential for reciprocal linking. This strategy isn't as powerful as developing one-way links, as we know until our site has been assigned a Google PR, one-way links can be difficult to acquire. So begin our link exchange program with a reference page that allows us adding or removing links quickly and easily.
- Submit pages that encourage new content. One of the most powerful SEO techniques is adding of new data. Making it easy for our users to add or submit content to our website. When spiders/search engines see new content, they rejoice. Always remember, it's very important to make it simple for your browsers to add or submit content.
According to what I know about Search engine optimization There are various factors to consider as well. However, you should always start with a strong foundation. Above are just the basic guidelines which one has to remember primarily.In my next article I am gone share more of my techniques and idea…
Thanks,
Ashwi
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